Privacy Policy

Effective date: March 4, 2023

At Byron McKenzie Limited (“We,” “us,” or “our”), we understand the importance of maintaining your privacy. This Privacy Policy describes how www.byronmckenzie.com (the “Site”) collects, uses, and discloses your Personal Information when you visit the Site.

Information We Collect

When you visit the Site, we collect certain information about your device and your interaction with the Site. We may also collect additional information when you contact us. In this Privacy Policy, we refer to any information about an identifiable individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.

  • Device information

    • Examples of Personal Information collected: version of web browser, IP address, time zone, cookie information, what sites you view, search terms, and how you interact with the Site.

    • Purpose of collection: to load the Site accurately for you, and to perform analytics on Site usage to optimise our Site.

    • Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.

    • Disclosure for a business purpose: shared with our website platform Squarespace, and web analytics and app platforms such as Google and Meta.

  • Information you provide

    • Examples of Personal Information collected: name, company, email address, and phone number.

    • Purpose of collection: to respond to your inquiries and requests.

    • Source of collection: collected from you.

Minors

The Site is not intended for individuals under the age of 18. We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address below to request deletion.

How We Disclose Your Information

We share your Personal Information with service providers who perform services on our behalf, such as hosting this Site or data analytics. For example:

  • We use Squarespace to host our Site. You can read more about how Squarespace uses your Personal Information here: https://www.squarespace.com/privacy

  • We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Behavioural Advertising

You may see our ads on other websites or mobile apps because we participate in advertising networks. For example:

  • We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://policies.google.com/privacy?hl=en. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

  • We share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (which you may consent to, depending on your location).

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by:

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

How We Use Personal Information

We use your Personal Information that we collect as follows:

  • To provide our services to you;

  • To respond to your requests and inquiries;

  • To send you information about your relationship or transactions with us, or other communications;

  • For internal research and reporting;

  • To operate, evaluate, and improve the content and features of the Site or our business;

  • To administer and troubleshoot the Site or our services;

We may aggregate and/or anonymise Personal Information collected through the Site to generate other data which we may use and disclose for any purpose.

Lawful basis

Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:

  • Your consent;

  • The performance of the contract between you and the Site;

  • Compliance with our legal obligations;

  • To protect your vital interests;

  • To perform a task carried out in the public interest;

  • For our legitimate interests, which do not override your fundamental rights and freedoms.

Retention

We retain personal information for as long as necessary to provide our Site and services, or for other important purposes such as legal obligations to which we are subject, enforcing our agreements, as well as for auditing, or corporate record-keeping. For more information on your right of erasure, please see the ‘Your Rights’ section below.

Your Rights

GDPR

If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information below.

Personal information that you submit through the Site may be transferred to countries other than where you live, such as to Squarespace’s, our website platform provider, servers in the U.S. For more information on how Squarespace’s data transfers comply with the GDPR, please refer to Section 10 at https://www.squarespace.com/privacy.

CCPA

If you are a resident of California, you have the right to access the Personal Information we hold about you (also known as the ‘Right to Know’), to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information below.

If you would like to designate an authorised agent to submit these requests on your behalf, please contact us at the address below.

Cookies

A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.

For information about viewing the cookies dropped on your device, visit https://support.squarespace.com/hc/en-us/articles/360001264507#toc-check-your-cookies.

Do Not Track

Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.

How to Contact Us

After reviewing this policy, if you have additional questions, want more information about our privacy practices, or would like to make a complaint, please contact us by e-mail at cs@byronmckenzie.com or by mail using the details provided below:

Byron McKenzie Limited, Unit 1603, 16th Floor, The L. Plaza, 367 - 375 Queen's Road Central, Sheung Wan, Hong Kong